Luke Jamieson

Luke, a globally recognized CX thought leader and Evangelist at Operata, brings energy, creativity, and deep industry expertise. Passionate about human experience, he champions contact centers in delivering top-tier CX and employee engagement.

articles by 
Luke Jamieson
Who's on the line? The protocol race for the agent-facing customer experience

Who's on the line? The protocol race for the agent-facing customer experience

Decagon's PACT and Sierra and Meta's Personal Agent Protocol both launched on 6 October 2026 to verify who a personal AI agent represents and what it may do. They settle identity. They leave contact centers to work out quality, abuse detection, troubleshooting and what happens to AHT, CSAT, FCR and workforce planning when the customer is software.

Article by 
Luke Jamieson
Published in 
CX Observability
Personal AI agents will change how your customer experience runs.

Personal AI agents will change how your customer experience runs.

Personal AI agents never get bored, never hang up and never fill in a survey. Here's what that does to your contact center, and why your dashboard won't see it.

Article by 
Luke Jamieson
Published in 
CX
When Ops and IT Stop Blaming Each Other, Customers Win

When Ops and IT Stop Blaming Each Other, Customers Win

"Is it us or them?" Is the most expensive question in your contact center, and how shared evidence ends it for good.‍

Article by 
Luke Jamieson
Published in 
CX Observability
Your Cloud Contact Center Has a Blind Spot. It’s Bigger Than You Think.

Your Cloud Contact Center Has a Blind Spot. It’s Bigger Than You Think.

CCaaS platforms tell you what happened inside their walls. Nobody’s telling you what happened to your customer. That’s the CX Observability gap, and it’s growing.

Article by 
Luke Jamieson
Published in 
CX Observability
Your brand is on the road. Who’s driving?

Your brand is on the road. Who’s driving?

A case for CX Observability as AI takes the wheel.

Article by 
Luke Jamieson
Published in 
CX Observability
I Watched a Spacecraft Round the Moon in Real Time and it Changed How I Think About Contact Centers.

I Watched a Spacecraft Round the Moon in Real Time and it Changed How I Think About Contact Centers.

The lesson for CX and Ops leaders is closer to home than you think.‍

Article by 
Luke Jamieson
Published in 
CX Observability
What If Your Agents Couldn't Come In Tomorrow?

What If Your Agents Couldn't Come In Tomorrow?

Rising fuel costs and potential work-from-home mandates are forcing contact center leaders to confront a critical question: are you ready if agents can't come in tomorrow?

Article by 
Luke Jamieson
Published in 
CX
Is Your Contact Center Flying with a Modern Cockpit?

Is Your Contact Center Flying with a Modern Cockpit?

A conversation with Brad Cleveland at Enterprise Connect

Article by 
Luke Jamieson
Published in 
CX
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